Friendship Day is a great occasion for brands to connect with audience. Such events are celebrated on social media with creative posts to deliver messages that connect with the real-life of audience and this year brands did the same with their campaigns. You can take a look at some of the best here
Like brands, government authorities are also becoming active on Twitter because they know that modern audience learns things in their own language. This is the reason why Moment Marketing and Meme Marketing are becoming the new trick for government authorities to spread a social message.
This friendship day, the Uttar Pradesh police took to Twitter and posted a message, reminding the users of some very important friendships.
The photo shared by the UP Police has an image of car seat and belt and a bike with a helmet. The message that was given with the pic read, “Keep these best friends together”.
The caption read,
“A friendship for keeps”.
Here is the tweet:
A friendship for keeps !#FriendshipDay #FriendshipDay2019#HappyFriendshipDay2019 pic.twitter.com/b8cK1j5460
— UP POLICE (@Uppolice) August 4, 2019
Twitter users liked this initiative of the UP Police and praised them for their creativity. Check out some of the selected tweets:
1.
Very good initiatives. Please also do take care to enforce road safety by restricting access to potholes and dugouts and moving all unidentified vehicles (without number plates) off the road permanently.
— Tapas Sharma (@oldengold) August 4, 2019
2.
https://twitter.com/IamTaraSingh/status/1157886501943779328
3.
मैं हमेशा हेलमेट ओर सीट बेल्ट का प्रयोग करता हूँ,सभी को यही सलाह देता हूँ,क्योंकि सुरक्षा अपनी है पुलिस की नही।
— यम 7.0🇮🇳🇮🇳 (@abhifir) August 4, 2019
4.
Wow.. Nice couples of friends. Great way of celebrating friendship.
Thanks UP POLICE..— vinod mishra (@vinod9715) August 4, 2019
5.
Good creative for a police department. Keep connecting
— Anand Prakash – Freedom (@AnandPRA) August 4, 2019
We can’t deny the fact that many people lose their lives due to road accidents and a number of lives can be saved if traffic rules are followed properly. Such initiatives can help a lot in raising awareness for such issues.
What are your views on this? Let us know in the comment section.
