Tag: parle

Parle Snackers League Contest Helps Brand Gain Huge Visibility in IPL

Last year, Parle Products advertised solely on television during the Indian Premier League (IPL) season. However, this year, they chose ...

India celebrates its 74th Republic Day this year and the nation has been filled with the feeling of patriotism and ...

From focusing on the various roles played by a father, to saying all that is left unsaid, here’s how brands ...

Ever imagined a train ride without a pack of biscuits? Or is there any child who has never been excited ...

With the 9th edition of its annual Brand Footprint report in 2021, Kantar just declared India's most chosen brands. These ...

The year 2021 began learnings from our past mistakes and with the hope for a better tomorrow. While the previous ...

Every year, the FMCG brands in India are evaluated annually on the basis of Consumer Reach Points, garnered by the ...

Bisleri is the most popular packaged drinking water brand in the country with a market share of 36%. They are ...