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Ritika Malhotra Reunites With FCB Group India; Joins FCB Interface As Head- Digital From Wondrlab

To Help Brands Make Smarter Decisions, LS Digital Launches Research As A Service (RaaS)

ThinkROI Appoints Interactive Avenues’ Nitin Kalel As Director- Technology

Rahul Gupta’s Creative Agency By Design Takes A Reverse Drift To Use Its New Old ‘IBD’ Identity

BC Web Wise Wins LIC Housing Finance’s Full Service Digital Mandate

Keerthi Kumar Joins SW Network As Business Head

Promoters Of R K SWAMY Buy Out US- Based Evanston Pioneer Fund’s 3.56% Shares

Chaitra Advertising’s Co-Founder Walter Saldanha Passes Away At 93

MAD Influence’s Parent MAD Group Launches Global Creator Marketplace- Xley
Marketing

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

Bisleri International Elevates Somit Singh To Category Lead- Carbonated Soft Drinks

YES Bank’s Karan Parekh Joins Delhivery As Head of Digital Marketing

Comscore Appoints Former Samsung Ads’ Exec Jackelyn Keller As Its New Chief Marketing Officer

Zairus Master Steps Down As Honasa Consumer’s Chief Business Officer

Matrimony.com Ropes In Anil Kapoor As Brand Ambassador For Community Matrimony

ZALORA Group Appoints Achint Setia As Chief Revenue & Marketing Officer

NIVEA India Appoints Siddhartha Juneja As New E-Commerce Director

Siddhayu’s Shrirang Tembhekar Joins Dinshaw’s Dairy Foods As Head Of Marketing
Media

Sony Pictures Networks India Appoints Rajaraman S As Head- Content Strategy

40% Of ZEE5’s Viewership Comes From Tier-2 & 3 Markets; Non-Hindi Languages Make Up 50% Of Total Consumption: Shresth Gupta

Mona Jain Joins BrandPulse Global As Chief Growth Officer

IT Ministry Releases Data Protection Draft Rules, Seeks Comments From Stakeholders

Sonia Huria Joins Maddock Films As Head Brand, Consumer & Social Communications

Viacom18 Media Becomes Direct Subsidiary Of Reliance Industries

Network18 Appoints India Today’s Shobit Arora As National Head- Connected TV

Prasar Bharati’s OTT Platform ‘WAVES’ Surpasses 1 Million Downloads

Manish Kalra Quits ZEE5 As Chief Business Officer- India & Global
Business

Belson Coutinho Elevated To Co-Founder & COO Role At Akasa Air

The Last Of Dunzo’s Co-Founders Kabeer Biswas Moves On; To Join Flipkart Minutes ‘Soon’

Kotak Mahindra Bank’s Chief Technology & Operations Officer Milind Nagnur Quits

Image Licensing Companies Getty Images & Shutterstock Explore Merger Deal

Hindustan Unilever To Acquire Peak XV Partners-Backed Minimalist For Rs 3000 Crore

Rikant Pittie Takes Over As EaseMyTrip’s CEO From Nishant Pitti

Rajat Verma To Take Over As CEO At DBS Bank India In March 2025

CARS24 Elevates VP- Himanshu Ratnoo To CEO- Used Cars India Role

Wilmar Searches For Strategic Investors As Adani Group Announces Its Exit From Adani Wilmar
What’s Buzzing

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

How The LEGO® Group’s Winter PLAYgrounds Are Enabling Kids To Reconnect With PLAY

Tata Motors New Campaign Shows How Fleet Edge Makes Life Easier for Fleet Owners

From Scheduling DMs On Instagram To Select Creators Audio Replying To Comments On YouTube, Here’s What Got Socials Buzzing

Women Have Only 29% Talk Time In Trailers: Prime Video’s O Womaniya! Report

Box Office Collections From Jan-Nov 2024 Stand At Rs 9,862 Cr, 4% Lower Than 2023: Ormax

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising

Building A Data Infrastructure: The Key To Thriving Online

Exploring The Metaverse: Opportunities For Brands In The Virtual World

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Tag: media

For The First Time, All Industry Bodies Including IAA, ISA, ABC, IBDF, IOAA & More Will Participate In Goafest 2024: Prasanth Kumar

Advertising

For The First Time, All Industry Bodies Including IAA, ISA, ABC, IBDF, IOAA & More Will Participate In Goafest 2024: Prasanth Kumar

With less than a week left for the 17th edition of Indian advertising industry’s much awaited ...

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Disney+ Hotstar Introduces Version 2.0 Of Self-Serve Platform For Advertisers Ahead of ICC Men's T20 WC 2024

Media

Disney+ Hotstar Introduces Version 2.0 Of Self-Serve Platform For Advertisers Ahead of ICC Men’s T20 WC 2024

Disney+ Hotstar launched version 2.0 of its self-serve platform, ahead of ICC Men’s T20 World Cup ...

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Harshdeep Kaur, Rajeev Raja & Merlin D’Souza To Judge Advertising Rocks At Goafest 2024

Advertising

Harshdeep Kaur, Rajeev Raja & Merlin D’Souza To Judge Advertising Rocks At Goafest 2024

With the second edition of Advertising Rocks, a platform which provides a chance to India’s Advertising ...

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Dr Bikramjit Chaudhuri Joins BARC India As Chief Of Measurement Science & Analytics

Media

Dr Bikramjit Chaudhuri Joins BARC India As Chief Of Measurement Science & Analytics

Broadcast Audience Research Council (BARC) India has appointed of Dr Bikramjit Chaudhuri as its new Chief ...

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Oralium Appoints Eggfirst As Its Creative, Digital, Media & Production AOR

Advertising

Oralium Appoints Eggfirst As Its Creative, Digital, Media & Production AOR

Oralium, one of India’s leading aluminium building materials brands, has appointed Eggfirst as its creative, digital, ...

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Omnicom To Open Four New State-Of-The-Art Centers Of Excellence In India

Advertising

Omnicom To Open Four New State-Of-The-Art Centers Of Excellence In India

Omnicom Group is expanding its Global Solutions Centers of Excellence in India with the opening of ...

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Sanchita Johri Joins Abbott As Head Of Media, CRM & E-Commerce

Marketing

Sanchita Johri Joins Abbott As Head Of Media, CRM & E-Commerce

Sanchita Johri has joined Abbott as Head of Media, CRM and E-commerce. Prior to this, she ...

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Abhay Ojha Steps Down As Zee Media's CEO, Dr. Idris Loya Takes Over

Media

Abhay Ojha Steps Down As Zee Media’s CEO, Dr. Idris Loya Takes Over

Abhay Ojha, who was the Chief Executive Officer (CEO) of Zee Media Corporation (ZMCL), has exited ...

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Election Cycle in India Driving Significant Growth For News Genre: Amagi Report

Media

Election Cycle in India Driving Significant Growth For News Genre: Amagi Report

The election cycle in India has been a significant driver of growth in news and in ...

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The Goafest Stage Is Set For Another Edition Of ‘Advertising Rocks’

Advertising

The Goafest Stage Is Set For Another Edition Of ‘Advertising Rocks’

Following the success of its inaugural edition, Goafest 2024 is set to bring back 'Advertising Rocks', ...

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