Television Ad Volumes See 10% Dip In Jan–Sep 2025, Food & Beverage Sector Leads
TAM AdEx has reported that television advertising volumes have dropped marginally by 10% during January–September 2025 ...
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How India’s Jewellery Players Are Preparing To Dazzle This Festive & Wedding Season
The festive quarter has always been special in India, a time when families have come together, ...
GST 2.0: Simpler Taxes, Bigger Savings- How FMCG, Automobiles, BFSI, & M&E Stand To Gain
The GST Council’s latest reset, effective from September 22, marks one of the biggest overhauls of ...
Agencies Bet On Early Planning & Bold Innovation To Win Festive 2025
The festive quarter has always been Indian advertising’s crown jewel, but what makes 2025 different is ...
Social Advertising Set To Become Largest Format In India; Expected To Overtake TV In Next Five Years: MAGNA
Digital advertising, which accounted for 51% of India’s ad market in 2024, surpassed traditional advertising last ...
Pickleball Poised To Rise Faster Than Expected In India With Many Advertisers Already Investing In It: Vinit Karnik
Pickleball is emerging as the new sport that could capture the attention of Indian audiences, with ...
Health, Pharma & Personal Care To Be Next Huge Categories Driving Consumption In Quick Commerce: Atique Kazi
A significant portion of the growth in quick commerce is coming from tier 2 and tier ...
While HUL, ColPal & Dabur India Trim Adspends In Q3FY25, Emami, Marico & GCPL Keep Them Growing
When it comes to advertising and marketing, not just in India but also globally, it is ...
Outpacing Traditional Mediums, Digital Ad Spends Surge 21.1% In 2024; To Reach Rs 69,856 Cr In 2026: Dentsu
As per the 9th edition of Dentsu India’s flagship annual report- ‘dentsu Digital Advertising Report 2025’ ...
Solidifying Shemaroo’s SVOD Offering Is Our Current Priority While Keeping Other Models In Long-Term Plan: Saurabh Srivastava
India’s vibrant cultural diversity reflects seamlessly in its entertainment landscape, making content as varied as the ...
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