Hitesh Yadav has joined Rupee112 as Head of Marketing. In this role, he will define and execute the company’s marketing vision, drive performance-led campaigns, and enhance engagement across digital and offline channels. With over a decade of experience in digital marketing and brand growth, he has joined to strengthen Rupee112’s presence and accelerate its fintech initiatives
Prior to Rupee112, Hitesh was Digital Marketing Lead at Sammaan Capital Limited, where he designed and executed campaigns focused on PPC, SEO, and maximizing ROAS.
He has also held senior marketing positions at RenewBuy, INNOCEAN India, Publicis Groupe, ARM Worldwide, and HT Media, leading initiatives in digital transformation, brand growth, and customer acquisition across fintech, insurance, and media sectors.
Hitesh Yadav, Head of Marketing, Rupee112, said,“I am thrilled to join Rupee112, a company that is redefining the fintech experience in India. My focus will be on building strategies that not only drive measurable growth but also establish Rupee112 as a benchmark in marketing innovation and customer engagement. I look forward to working with the team to create meaningful impact and set new industry standards.”
