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    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

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Partha Sinha Steps Into Dual Advisory Roles At McKinsey & ABLTY

Sinha has quietly updated his LinkedIn profile to reflect both roles in his experience section.

MM Desk by MM Desk
June 9, 2025
in Marketing, People Spotting
A A
Partha Sinha Steps Into Dual Advisory Roles At McKinsey & ABLTY Partha Sinha, McKinsey & Company, ABLTY Advisory, Senior Advisor, Founder and Principal Advisor, BCCL, Consumer Practice, brand transformation, cultural foresight, strategic clarity

Partha Sinha, who recently stepped down from Bennett Coleman and Co. (BCCL), has taken on dual advisory roles with McKinsey & Company and ABLTY Advisory.

Sinha left BCCL in mid-May.

Also read: BCCL’s President & Chief Brand Officer Partha Sinha Moves On

Sinha has updated his LinkedIn profile to reflect his new position as Senior Advisor for the Consumer Practice at McKinsey & Company. The role description reads: “Advising consumer brands working with the firm on growth, brand transformation, and innovation strategy- at the intersection of culture, commerce, and category disruption.”

As per another LinkedIn update, he has joined ABLTY Advisory as Founder and Principal Advisor. The role description reads: “Advising boards and business leaders on unlocking growth, brand equity, and long-term value through strategic clarity and cultural foresight.”

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