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    The Phygital Revolution: Merging Physical & Digital Retail

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Nokia Launches Nokia 2.1 & Nokia 5.1 Along With 3GB Variant of Nokia 3.1

Aditi Malhotra by Aditi Malhotra
August 12, 2018
in Marketing, Telecom, What’s Buzzing
A A

Finally, India gets 3 new phones from the house of Nokia, while Nokia 2.1 and 5.1 have been launched for the first time, the already launched Nokia 3.1 also gets a 3GB variant.

Nokia 2.1 Features

Source

5.5 HD display
16:9 Screen Aspect Ration
Anti-Fingerprint Coating
Snapdragon 425 SoC
1 GB RAM
4000 mAh Battery
Internal Storage 8GB, expandable up to 128GB via microSD
8MP Rear Camera with Auto Focus and LED Flash
5MP Fixed Focus Front Camera
Includes Accelerometer, Ambient Light Sensor, and Proximity Sensor
Color Variants- Blue/Copper, Blue/Silver, and Grey/Silver
Price- Rs 6999/-

Nokia 5.1 Features

Nokia 2.1
Source

5.5 inch Full HD+ IPS LCD Display
18:9 Screen Aspect Ratio
Corning Gorilla Glass 3 Protection
MediaTek MT67555 SoC based Android Oreo
3GB RAM
32GB Internal Storage Expandable up to 128GB with microSD
3000 mAh Battery
16 MP Rear Sensor Camera with PDAF and LED Flash
8 MP Focused Fixed Front Lens
Includes Accelerometer, Ambient Light Sensor, Gravity Sensor, Gyroscope, a Rear-Mounted Fingerprint Sensor, and Proximity Sensor
Color Variants- Copper and Tempered Blue with Black to Follow Soon
Price- Rs 14999/-

Meanwhile, Nokia 3.1 with 3GB RAM/ 32GB storage variant is priced at Rs. 11,999/-, this phone will be available in Blue/Copper, Black/Chrome, and White/Iron color options.

Marketing Strategy

As part of the marketing strategy around the launch, the phones have been paired with 10% cashback on PayTM recharges and payments. Cashback is also available as a bundle with offers on plans and data benefits from Vodafone and Idea.

Source

Also Read: All You Want To Know About The New Samsung Galaxy Note 9

As part of the launch, the phones have been paired with 10 percent cashback on ICICI credit and debit card holders can also avail an additional 5 percent cashback. All three phones will be available in retail stores and online – through Paytm Mall – and the Nokia online store from August 12.

So which Nokia are you planning to buy?

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