The past two weeks have been quiet a handful in the world of advertisements. With new brand ambassadors, to copyright claims to more long advertisements coming up, a few ads with their content and message impressed audiences and critics alike. Let’s take a quick look at some of them.
KFC’s #BurgersKaKhali
Food giant KFC, recently roped in legendary wrestler Khali to promote its new offering-The Double Down Burger. To start with, interest was created around an ad featuring Khali, on his social media accounts, showing him trying various unique hobbies, like wrestling with a balloon or playing the jaltarang. Then, in the final ad, he’s shown sewing and doing hand embroidery.
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The ad conveys that until one doesn’t try something new, one won’t be able to do anything new, thereby prompting viewers to try their new Double down Burger. The choice for brand ambassador proved apt and ads managed to create sufficient buzz around the product.
Boost’s- Secret Of My Energy
Boost’s tagline has been resonating with the audiences since years now. It has managed to convey the idea of energy and strength in young athletes and sportspersons’s time and again from long. However, this time, with its new ad, it manages to challenge gender discrimination and has shown an ambitious young female cricketer challenging the formidable MS Dhoni.
Rupeek’s-Sone Pe Loan, Right from Home
The ad featuring The Family Man couple Manoj Bajpayee and Priyamani, conveys the emotions of loan seekers beautifully. People opting for loans are often made to feel less and the visual representation blends in wonderfully in the ad. This short ad is winning hearts and definitely conveys the message in a wonderful manner.
Ambuja Cements-Deewar2
Titled ‘Deewar 2’ and featuring Boman Irani and Vinay Pathak, this hilarious ad conveys its message of strength and unbreak ability effortlessly and in a quirky manner. With its famed tagline, “Bhaiyya Yeh deewar tootati kyun nahi”, this ad is to watch out for
Bajaj Electricals “Kaam ka LED, Kamaal ka LED, Bajaj LED”
The different ads made by McCann Worldgroup for Bajaj Electricals, brilliantly conveys the different features and characteristics of their new product Ivora plus LED Panels and Batteries. Good acting and complimenting background score with a touch of comedy makes these ads a fun watch.
