Youtube has become an important platform for brands to advertise their products and services. Internet users are increasing day by day and no firm can ignore youtube for marketing. 2017 saw many great ad campaigns from different brands. We have compiled a list of top 10 most popular marketing campaigns for 2017. Check out the list below:
1. LG -20 years anniversary story video
LG has managed to top the list with their ad campaign celebrating 20 amazing years of LG. This ad has received more than 100 million views on Youtube featuring a mother-daughter that was loved by the whole nation.
2. Goibibo – Deepika Padukone’s new BFF
We all know the popularity of Deepika Padukone in India, this was one of the major reasons that led this ad video from Goibibo to reach more than 20 million views on Youtube.
3. Dettol New Mom #MaaMaane Dettol ka Dhula
Dettol always tries to connect its customers using emotional ads and this one was no different. Dettol conveyed the message that together mother and Dettol will keep a baby home protected from harmful germs.
4. Panasonic Smartphones – Kyuki diwali sirf tyohaar nahi
Diwali is an important occasion for brands because Indians tend to buy new things more during the special days such as Diwali. This Panasonic ad was very popular throughout the festival season.
5. Amazon- Apni dukaan
Amazon has been trying to increase its popularity in online buyers from last few months. This ad again captured the dilemma of Indians to buy online or continue with the traditional way of shopping.
6. Gionee – Welcome to selfiestan with Gionee A1
Gionee created this ad using the idea of “#Selfiestan”, which was loved by everyone. Gionee tried to differentiate A1 from other mobile phones in taking selfies.
7. Sunfeast Yippee- Mood masala
This Sunfeast ad also received good opinions from the viewers. Sunfeast Yippee presented the idea of adding mood masala according to the mood and taste of the noodle lover.
8. Center Fresh – Chali hawa mastani
Center fresh has always been popular for its ads. With the Chali Hawa Mastani campaign, they provide a cool and fresh image for their product. Watch the ad below
9. Airtel- Postpaid promise
With so much happening in the Indian telecom industry, Airtel also tried to attract customers with new offers throughout the 2017 one of which was their postpaid plans.
10. Bingo Yumitos- Original style- light and tasty chips
Bingo Yumitos used #LoveAtFirstBite campaign to help the youth in expressing love. Bingo! Yumitos is shown as a light and tasty snack in this campaign.
Which one did you love the most? do let us know in comments.
