Hyatt Centric Juhu Mumbai, currently focussed on amplifying its brand strategy across digital channels, showcasing captivating stories and comprehending the subtleties of the digital sphere, has entrusted BlackCab, a leading digital marketing agency, with its creative and digital mandate.
As part of the mandate, BlackCab’s Secret Sauce Studios, a Food and Beverage Content Lab, will uplift Hyatt’s culinary showcase and highlight the quality and uniqueness of the hotel’s offerings through visually appealing content and targeted outreach.
Additionally, the digital marketing agency will also be responsible for creating and distributing content strategically to increase desirability and potential customers, growing the brand’s loyalty and positioning Hyatt Centric Juhu Mumbai as the preferred destination for leisure and staycations.
Apart from Hyatt, BlackCab Agency Network also works with some of the key players in the hospitality sector including- Marriott, Four Seasons, ITC, Sofitel BKC, and Radisson Hotel Group.
Commenting on the mandate win, Aayush Bansal, Co-Founder and Director, BlackCab Agency Network, said, “With its extremely desirable location and boutique service design, Hyatt Centric Juhu Mumbai is a very interesting addition to our portfolio. We are confident that with the right content and storytelling, we can bring forth this Hyatt Centric outpost to a larger audience in a very meaningful way.”