On April 22, 2022, the world celebrated Earth Day. Earth Day was first celebrated 52 years ago as an effort to organize teach-ins on university campuses about sustainability and also to make people aware of the threats to climate change from human behaviors.
Following the trend, many brands have also taken it upon themselves to ensure that they are doing their due diligence as well. As a part of their corporate social responsibility, brands ensure that they contribute in any way that they can.
With the vast audience that each brand is connected with, it becomes essential for brands to make a difference.
Their efforts have somewhat benefited as there has been a global rise in the demand for sustainable living in the past few years. The products and services that enable sustainable living are also available in many variants and at affordable prices making way for an entirely new market.
The responsibility to save the planet doesn’t only fall on the shoulders of the government, businesses, or the common people. It is a task that requires collective efforts.
Brands have been actively rolling-out posts and campaigns on earth day for some time now. Here are the brands that shared some of the most iconic posts for Earth Day 2022.
UN Environment Programme
YouTube
AU Bank India
Godrej Group
BMW
All Birds
Tata Play
These posts are designed to educate one and all about the ways the Earth is degrading and what measures we can take to rescue it. After all, it is not the Earth that needs the saving but us humans who live on it.