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Helo’s Latest Campaign Perfectly Captures The Joy Of Getting Gifts On Diwali

Shubham Sachdeva by Shubham Sachdeva
October 23, 2019
in Advertising, Partner
A A

It’s that time of the year again when everything you see looks more beautiful and colorful. Yes, we are talking about the festival of lights-Diwali. A few more things that Diwali is famous for is spreading joy and sharing happiness with each other by gifting. Making the most of this opportunity to connect with online audience, Helo, India’s leading social media platform has launched multiple things.

Helo is encouraging Indians to share their favourite festive family photos on Helo. To gain maximum participation, it has organized contests in which users stand a chance to win a Magical Diwali gift box with #DiwaliFamilyPhoto.

Referral Campaign

With the referral campaign, Helo is giving a chance to every user to participate in a lucky draw in which users have to share Helo APK with their friends. The participants in this campaign will be asked a few questions and those who give right answers can win the Lucky Draw. Helo is offering different prizes every day, some of these are smartphones and some avatar decorations in Helo app.

For users who want to increase their chances of winning prizes, they can share their referral code (which is called “lucky code”) with their friends. If a friend becomes a new user using this code, both will get an extra chance to win this Lucky Draw.

Not only this, for people who are unable to reunite with their families this Diwali, Helo has designed special Diwali stickers and photo frames for family mementos to bring them closer digitally. To ensure proper safety, Helo is also sharing safety tips that users should keep in mind during Diwali, using the hashtag #SafeDiwali.

All in all, Helo is smartly capturing the joy of gifting during this Diwali season. Talking more about Helo, it has over 50 million monthly active users and is focused on regional content. Helo is bridging the information gap for Indians and narrowing the digital divide for the larger population.

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