Ajay Gupte Steps Down As President – Client Solutions At WPP Media; Shekhar Banerjee Takes Over
WPP Media has elevated Shekhar Banerjee to the role of President, Client Solutions, South Asia, underscoring...
Advertising
Lodestar UM Wins Amazon Music’s Integrated Media Mandate
Lodestar UM, an Omnicom Media India agency, has been awarded the integrated media mandate for Amazon...
Cheil X Appoints Ritesh Rao As Head Of Operations, Mumbai; Elevates Kanika As Head, Delhi Office
Cheil X has announced leadership changes across its Delhi and Mumbai offices, appointing Ritesh Rao as...
The Creative Cut: Glad U Came’s Maddie Amrutkar On Why PR Works Best When It’s Human
In an ecosystem where “going viral” has almost become a KPI and marketing conversations often chase...
Piyush Pandey Receives Posthumous Padma Bhushan For Contributions To Indian Advertising
Piyush Pandey has been posthumously awarded the Padma Bhushan, India’s third-highest civilian honour, in recognition of...
7 Campaigns That Captured Attention & Sparked Conversation This Week
From thoughtful awareness initiatives to culturally immersive campaigns, this week’s marketing activations highlight how brands are...
Baarish Ko Aane Do: How Asian Paints Turned Raag Malhar Into A Love Story
Some advertisements sell paint. And then, some advertisements make it rain- literally, emotionally, and poetically. Asian...
MediBuddy Launches #AskTheUnasked Campaign To Raise Cervical Cancer Awareness
MediBuddy, has unveiled an awareness campaign on cervical cancer that reframes how women’s health conversations are...
Concept Communication Wins Mainline Creative Mandate For AMFI’s ‘Mutual Funds Sahi Hai’ Campaign
Concept Communication has been appointed as the new mainline creative agency for the Association of Mutual Funds...
WPP Launches ‘WPP Production’ To Consolidate Global Content Operations
This new global unit fuses WPP’s production expertise with generative AI, creative resources, and multi-year investments...
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