SMBs Can Scale Marketing While Retaining Creative Control Through AI: Amazon Ads’s Kapil Sharma
Amazon Ads is helping small and medium-sized businesses in India leverage artificial intelligence to optimise advertising...
Advertising
When Half Your Audience Isn’t Human: Inside mFilterIt’s Fight Against Invisible Ad Fraud In 2025
What if one morning you opened your campaign dashboard and saw the numbers every marketer dreams...
Divya Kathuria Joins Publicis Groupe As VP – Learning, Capability Development & Talent Management
Divya Kathuria has joined Publicis Groupe India as Vice President – Learning, Capability Development and Talent...
Nitin Karkare Takes Charge As Ulka Chairman & Executive Director At Omnicom Advertising India
In a significant move following the Omnicom–IPG merger, Nitin Karkare has been appointed Chairman of Ulka...
Leo India Elevates Neha Kapoor As Executive Vice President
Leo India has promoted Neha Kapoor to Executive Vice President, where she has been entrusted with...
AU Small Finance Bank Launches Humour-Led Campaign To Promote Smarter Banking Choices
AU Small Finance Bank (AU SFB), India’s largest Small Finance Bank and the first to receive...
AI Surge Pushes Global Advertising Toward $1.14 Trillion Future: WPP Report
WPP Media has released its latest This Year Next Year (TYNY) Global End-of-Year forecast, stating that...
Omnicom Media Selects Samba TV To Launch Advanced TV Data Initiative In India
Samba TV and Omnicom Media have announced a strategic research and development partnership to introduce Smart...
Havas Media Network India Wins Integrated Mandate For Tata 1mg
Havas Media Network India has won the integrated media mandate for Tata 1mg after a multi-agency...
From SRK In The Desert To Alpenliebe’s Sweet Diplomacy: The Week’s 7 Unmissable Campaigns
Some weeks in advertising feel like a gentle pulse. Others arrive with a full-blown heartbeat, and...
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