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Apple leaves no stone unturned in surprising its customers whatsoever. With its latest revelation on the...

Marketing strategies have changed a lot in the last few years. Modern brands have become very...

In India’s corporate scene the April fool corporate prank is slowly becoming a tradition. Inspired initially...

Brand Introduction Shaadi.com is a social networking site specialising in matchmaking, that has touched more than...

Rebranding is a strategy that brands use from time to time to expand and their reach...

With the growth of Internet, businesses in India are becoming aware of the importance of Digital...

Digital payment platforms have become very popular after demonetisation and their growth is certainly changing spending...

Holi is known as the festival of colors. The occasion comes with a huge opportunity for...

Holi is not just about the colors and water, it is also about coming together and...

If you are a marketer, you must have heard about the cases where silly spelling mistakes...