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    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

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    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

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Home Moment Marketing

Brands Join The Excitement For India-Pak World Cup Match

Shubham Sachdeva by Shubham Sachdeva
October 14, 2023
in Moment Marketing
A A

India vs. Pakistan on a cricket field is a battle that has been entertaining cricket fans for years. The atmosphere these matches create can’t be compared to any other duo. Team India is confident after starting the tournament with two big wins against Australia and Afghanistan. Still, we can never underestimate the Pak team with the range of talented players they have.

India vs Pak

The excitement of the match can be guessed by the fact that social media has already been filled with the way people are waiting for the game. Advertisers are having huge hopes from this games and they have spend crores for this. Brands know the hype this match is bound to create, so they are using the opportunity to connect with their target audience and are posting some hilarious yet relatable creatives. Have a look:

Swiggy

seeing a sudden spike in burger-pizzay orders in ahmedabad 👀

— Swiggy (@Swiggy) October 13, 2023

ordering nimbu mirchi on friday the 13th to protect team india from buri nazar 🧿

— Swiggy (@Swiggy) October 13, 2023

Netflix

Now Screaming 😱#IndiaVsPakistan pic.twitter.com/vFc2OgFJrd

— Netflix India (@NetflixIndia) October 13, 2023

boAt

Buri nazar vale tera muh band😌🇮🇳#INDvsPAK

— boAt (@RockWithboAt) October 13, 2023

Swiggy Instamart

Friday the 13th is thirteening🙄 pic.twitter.com/6QDbW1adNf

— Swiggy Instamart (@SwiggyInstamart) October 13, 2023

Vicks ki goli for everyone jo kal gala phadke stadium & ghar mein cheer karne wale hai 🫡#INDvPAK pic.twitter.com/21mxT1O8le

— Swiggy Instamart (@SwiggyInstamart) October 13, 2023

yeah there will be rain but in the form of tears(padosiyon ke)🤭 https://t.co/rcTigKySiA

— Swiggy Instamart (@SwiggyInstamart) October 13, 2023

MakeMyTrip

View this post on Instagram

A post shared by MakeMyTrip (@makemytrip)

Bumble

View this post on Instagram

A post shared by Bumble India (@bumble_india)

No matter which team wins, brands will be engaging with cricket fans throughout the match. Its fun to see how brands have become superactive with the moments that their target audience finds interesting. Do let us know about the creative that impressed you the most.

Also Read: ICC Cricket World Cup 2023 Sponsors & Advertisers

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