Hey champs! Imagine a world where cricket takes center stage, and every boundary, every sixer, is not just a score but a roar echoing through stadiums and living rooms alike. Well, welcome to the magical realm of the ICC Cricket World Cup 2023! But hold on, how does this grand spectacle come to life, you ask?
Enter the wizards of the game – the sponsors and advertisers! These are the enchanters who sprinkle their magic to make the World Cup not just a tournament but a global fiesta.
Let’s take a sneak peek into the stellar cast that supports this cricketing extravaganza.
Global Partners Leading the Pack
1. Bharatpe
Hailing from New Delhi, BharatPe stands tall as an offline acquirer, making waves with a three-year deal as the ICC’s official partner. Brace yourselves for their in-venue activations and digital prowess until 2023.
2. Aramco
The Saudi Arabian oil giant adds a global touch as a partner for the 2023 World Cup. Expect to see Aramco’s branding weaving its magic in stadiums, celebrating the spirit of unity.
3. MRF
With a rich history dating back to 1946, MRF Tyres continues to roll as a Global Partner, showcasing its automotive prowess across ICC events.
4. Booking.com
Your travel partner in this cricketing journey, Booking.com, sealed a strategic five-year deal in 2019. From accommodations to attractions, they’ve got it covered.
5. Byju’s
The edtech maestro from India, Byju’s, entered the scene with a bang in 2021, signing a three-year deal as a Global Partner. Get ready for a blend of education and cricketing excitement!
6. Emirates
A familiar name in the skies, Emirates solidified its bond with the ICC in 2016, sponsoring the Elite Panel of ICC Umpires and Match Referees until 2023.
ICC Official Partners Making Waves
1. Bira91
Pouring cricket and craft beer into the mix, Bira91 has been an official sponsor since 2018, leaving its mark on global tournaments until 2023.
2. Coca-Cola
Quenching our thirst for cricket, Coca-Cola embarked on a five-year journey with the ICC in 2019. Keep an eye out for their refreshing presence until 2023.
3. Upstox
Navigating the world of online investments, Upstox joined the ICC’s partner lineup in 2021 for a three-year collaboration.
4. Oppo
From China to cricket, Oppo extended its partnership until 2023, adorning the ICC events with its mobile handset and headset prowess.
5. FTX
Riding the cryptocurrency wave, FTX made headlines with a multi-year agreement, sponsoring all ICC global events up to the 2023 Men’s Cricket World Cup.
6. Nium
Fintech meets cricket as Nium takes on the role of the official fintech infrastructure partner. Watch out for innovative campaigns redefining global money movement.
7. Nissan
The roads meet the cricketing pitch as Nissan revs up as an official partner, adding its branding flair to stadiums during the 2023 World Cup.
8. DP World
Keeping the logistics seamless, DP World steps up to cater to the ICC’s growing demands, ensuring the smooth flow of cricket-related essentials.
9. Star Sports
The broadcast giant secures the global broadcasting rights for all ICC events from 2015 to 2023, bringing the action live to fans worldwide.
ICC Category Partners Enriching the Experience
1. Royal Stag
Adding a touch of spirits, Royal Stag brings its global partnership to the table, enjoying a comprehensive presence across broadcast, digital, and on-ground activations.
2. Jacob’s Creek
The vineyards of Jacob’s Creek blend seamlessly with cricket as the official wine partner, adding a touch of sophistication to the ICC events.
3. Dream11
Transforming cricket into a virtual playground, Dream11 brings fantasy gaming to the forefront as the Official Fantasy Game Partner until 2023.
4. FanCraze
Stepping into the world of NFTs, FanCraze becomes a category partner, promising an exciting fusion of cricket and digital collectibles.
The ICC Cricket World Cup 2023 is not just a battleground for cricketing glory; it’s a stage where these sponsors and advertisers showcase their prowess, turning each match into a spectacle. So, gear up, cricket fans, for a journey filled with sixes, wickets, and the magic spun by these global partners!
Also Read: Top ICC Cricket World Cup Ads & Campaigns
