This week, brands stepped up their storytelling game with campaigns that blended creativity, cultural nuance and clear consumer understanding. Whether...

What’s the first thing that pops into your head when you hear the phrase “Mann mein laddoo phuta”? A warm...

Adityan Kayalakal has stepped down as Vice President, Marketing at Jupiter Money, where he joined in May 2025. In this...

BARC India has launched an independent forensic audit following a report by Malayalam news channel Twentyfour that alleged a BARC...

KISNA Diamond and Gold Jewellery has brought Shahid Kapoor and Mira Rajput Kapoor on board as its brand ambassadors for...

Smartivity has launched a new ad film that addresses a growing concern among parents: children losing their natural curiosity due...

The Brihanmumbai Municipal Corporation (BMC) has announced a new policy to regulate outdoor advertising across Mumbai, eighteen months after an...

Having a huge craze in the western countries, Black Friday is now turning into an crucial event in India also....

Srivats TS has joined Reliance Retail as Senior Vice President and Head Marketing, having most recently served as Vice President,...

Kult, India’s new-age AI and personalisation platform, today announced the appointment of Parag Gupta as Chief Financial Officer. A distinguished...