Balkrishna Industries Limited (BKT) has appointed Infectious Advertising as its integrated creative and digital agency for its India business portfolio....

Chinese Wok, India’s Desi Chinese QSR brand from Lenexis Foodworks, has appointed Havas Creative India and Arena Media, part of...

Nikita Kandhari has taken on the role of Lead Content Marketing for the Hindi slate at Prime Video. She has...

Entertainment has always been constrained by two things: time and scale. A film can take months to produce. A web...

Some ads do their job and quietly disappear. They run for a few weeks, sell a few things, and nobody...

This week’s campaigns have leaned into culture, seasonality and technology to stay relevant across categories. From Holi-led gratitude and financial...

Menka Asrani has been appointed Lead Studio at Amazon. Based in Mumbai, she will oversee studio-led brand and content initiatives....

The House of Abhinandan Lodha has announced Bollywood actor Kartik Aaryan as the face of its waterfront plotted development HoABL...

Global messaging platform WhatsApp has experienced a widespread outage, leaving millions of users unable to send messages or upload status...

WPP has announced Elevate28, a multi-year strategic plan aimed at simplifying its structure, integrating its client proposition and restoring sustainable...