Arup Barua has joined Publicis Groupe India as Associate Director–Content Marketing. In his new role, he has been tasked with driving content marketing initiatives, strengthening content strategy, supporting brand-building efforts, and contributing to integrated marketing solutions for clients across sectors.
Barua has shared the development through a LinkedIn post.
Prior to joining Publicis Groupe India in June 2026, Barua served as Director Client Servicing (Influencer Marketing) at Cheil India from June 2023 to April 2024.
Before Cheil India, he worked at EssenceMediacom as Senior Content and Innovation Manager from September 2018 to June 2023.
Earlier, he was associated with Eleve Media as Senior Account Manager from June 2016 to September 2018. Between February 2015 and May 2016, Barua worked as Client Servicing Executive – Social Media at Dynamis Digital.
Prior to that, he served as Social Media Marketing Manager at Brand Visage Communications from March 2014 to February 2015. Barua began his professional journey at Value 360 Communications, where he worked as Social Media Executive from April 2013 to December 2013.
