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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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    • All
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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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Home Editorial Opinions

What Makes Amir Khan A Great Choice For Brand Endorsements

Priyanka Kesarwani by Priyanka Kesarwani
March 17, 2023
in Editorial Opinions, Marketing
A A

From his first debut on screen at the age of 8 in a supporting role in Yaadon Ki Baaraat (1973), directed by his uncle Nasir Hussain, to Ghajini, 3 Idiots, Dhoom 3, PK, and Dangal which have held the record of becoming the highest-grossing Indian films of all time. Amir Khan has ruled every scene in every movie.

Applauded and most appreciated as a talented person in the entertainment industry, this prominent Indian actor, director, filmmaker, and talk show host “Satyamev Jayate” has served as the face of many big brands- PharmEasy, Vivo India, Snapdeal, Vedantu, Godrej Group, Datsun, Samsung Electronics, TataSky, PhonePe, Starplus, Walkaroo for the past couple of years.

So, what makes Amir Khan’s brand so special that brands can’t stop signing him up for endorsement deals? Let’s look at it.

1. Aamir’s choices of films and Brands-

His filmography has consistently slanted towards the un-obvious, exactly like his selections for endorsements; something that others have not done. Just like his films, Aamir has picked very specific brands to associate with and is quite picky about the ones he supports.

Aamir has portrayed a wide range of characters throughout his career, including humorous, glamorous, serious, and even romantic roles. He owned up to every single one of them. Even though he has played awesome hero parts in the majority of them, he has excelled in every one of them.

2. Aamir’s Charm and Stability

Aamir’s charm and stability in the industry have garnered him multiple awards, and he would be the first choice for a brand looking to stay in the market since he appears more sophisticated.

With so much to look forward to from the guy who delivered the world blockbuster successes like Ghajini, 3 Idiots, Dhoom 3, PK, and Dangal, this helps him stay at the front of our thoughts.

3. Aamir Khan’s Single-Minded Dedication

He is so focused, calm, and real that he always focuses on the areas where he can serve the best of him. He always gives his best in the areas where he can help people and solve their problems.

He created a talk show “Satyamev Jayte” and personally traveled to numerous rural areas of India to talk to people about their concerns to ensure that these stories became part of his show.

4. Aamir Khan’s Love For His Audience

This is Aamir’s biggest asset that despite being famous, he never forgets how to make his audience happy. He always comes in front and interacts with his audience and supporters after every film.

With this attitude toward his audience, Brands endorse him so that he can connect with the audience easily on and off the screen.

Glimpse of success in the advertising industry

We are sharing some of his most well-known ads with you on his birthday in honor of his success in the advertising industry. And they are:

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Mother Dairy is targeting a 20% increase in revenue to over Rs 24,000 crore in FY27, backed by rising consumer demand and plans to expand into new markets, according to media reports. As per media reports, the dairy major recorded a turnover of Rs 20,300 crore in FY26, up 17% year-on-year. The company has more than doubled its revenue over the last five years, crossing the Rs 20,000-crore milestone. As part of its growth strategy, Mother Dairy is looking to strengthen its presence outside Delhi-NCR. Chairman Meenesh Shah said the company is exploring entry into new markets where it currently has limited or no presence. The company is also setting up a dairy plant in Maharashtra, has leased a facility in Hyderabad, and is establishing a second plant in Bihar. Managing Director Jayateertha Chary said sales in the first two months of the fiscal have been encouraging, with ice cream emerging as a strong-performing category. Reports also suggest that from Mother Dairy’s FY26 turnover, the dairy business contributed more than Rs 15,000 crore, while edible oils and horticulture accounted for around Rs 5,000 crore. Around 63% of revenue came from Delhi-NCR, with the remainder generated from other parts of the country. The company currently reaches more than 95 cities across India and operates nine milk processing plants, four horticulture processing plants and 16 associated edible oil facilities.

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PhysicsWallah & McAfee Fined By CCPA Over ‘Dark Pattern’ Violations

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