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    The Phygital Revolution: Merging Physical & Digital Retail

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    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

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    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

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    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

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Netflix India Appoints Aneesha Mukhopadhaya As Consumer Insights Lead

Aneesha Mukhopadhaya, formerly associated with Amazon Prime Video, has joined Netflix India as Consumer Insights Lead.

MM Desk by MM Desk
February 24, 2025
in Media, People Spotting
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Netflix India Appoints Aneesha Mukhopadhaya As Consumer Insights Lead

Aneesha Mukhopadhaya, previously associated with Amazon as Research and Insights Lead, Amazon Prime Video, has now joined Netflix India as Consumer Insights Lead. 

She announced the same on LinkedIn. 

Previously she was associated with Unilever for over eight years,  transitioning through various roles. She joined the company in May 2014 as CMI (Skin Care), Fair & Lovely and Citra. Later, she was elevated to SA F&R Lead at CMI People Data Centre, in August 2018 and in November 2020, she was promoted to the role of Global HomeCare Lead, CMI HIVE. 

Before that, she worked with Kantar as Research Manager-IMRB International, from March 2010 to June 2013. Later, in June 2013, Mukhopadhaya was elevated to Insights Director- IMRB International. 

Between June 2009 and March 2010, she was associated with McCann Erickson as Account Planner.  

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