Zydus Wellness, a science-backed FMCG company, has unveiled its new corporate brand identity. The refreshed identity reflects the company’s commitment to blending scientific credibility with empathetic care to deliver wellness that is trusted, inclusive, and future ready.
The dual-toned palette of teal and purple reflects Zydus Wellness’ core belief that true wellness is built where scientific innovation meets human connection. The teal heart, representing the consumer, stands for science, trust, and clarity, the foundation of the company’s product development. The purple heart embodies warmth, care, and inclusivity, honouring the people and partnerships that fuel the company’s journey.
Speaking on the occasion, Tarun Arora, CEO and Whole Time Director, Zydus Wellness, said, “As the wellness landscape continues to evolve, the refreshed brand identity affirms our intent to embrace change boldly, expand our science-backed portfolio, and deepen our impact through digital wellness innovations and sustainable business practices. The transformation is not just visual, it reflects Zydus Wellness’ renewed focus on becoming a more inclusive, path-breaking, and consumer-first organisation with one shared purpose.”
