Behavioural strategy consultancy WolfzHowl has announced the onboarding of Eswara VAN Sharma as Consulting Director – #StraTech and Brand Orchestration (India and ASEAN). As WolfzHowl transitions from strategy to #StraTech, Sharma will lead brand relationships, drive client success, and advance the firm’s approach of combining behavioural insight with technology.
#StraTech integrates cultural and behavioural understanding with technology’s precision and scale to impact the entire brand funnel, with AI playing a central role in driving growth.
Sharma brings over 31 years of experience in business leadership, marketing, innovation, strategy, and creativity. He has held senior roles at Leo Burnett Malaysia, Digital Nasional Berhad, DDB Group Singapore, and NVIDIA India, where he served as Head of Marketing. Over his career, he has worked on global brands such as Mondelez, Emirates, Samsung, and ExxonMobil.
Sharma will be based in Bengaluru and will leverage his experience and business relationships to drive growth in Australia and Southeast Asia alongside Waheed Bidiwale and Jean Paul.
Kalyan Ram Challapalli, Founder, WolfzHowl India and Partner and Head of Strategy – WolfzHowl Global, said, “Over the past 13 years, we have built deep expertise and delivered strategic growth across 30+ categories. We have also seen tremendous business growth in the last two years. As we embrace the next chapter, WolfzHowl needs experienced leaders now to grow and consolidate our evolution via #StraTech. VAN’s experience, integrity and affable leadership make him the perfect catalyst for this phase of growth – both in India and globally.”
Eswara VAN Sharma added, “It’s rare to find an opportunity that brings together the sum of one’s experiences – in behavioural science, technology, and brand building – while still offering room for growth and exploration. I’m excited to orchestrate strategy and technology with WolfzHowl, and help shape the movement we call #StraTech.”
