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    Why Global Pop Culture Is The New Local Marketing

    Why Global Pop Culture Is The New Local Marketing

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

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    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

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    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

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    Why Global Pop Culture Is The New Local Marketing

    Why Global Pop Culture Is The New Local Marketing

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

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Uday Mohan To Oversees Havas Media India & Havas Play India As COO

Additionally, Prachi Narayan has been promoted to Managing Partner at Havas Play India, where she will report to Uday Mohan and lead the integrated Havas Play offering across its four core verticals, content, culture, commerce, and creativity, aimed at fostering meaningful brand engagement.

MM Desk by MM Desk
August 11, 2025
in Advertising, People Spotting
A A
Havas Media India, Havas Play India, Uday Mohan, Prachi Narayan, Mohit Joshi, Abhay Kumar, Niharika Goswami, Uditvanu Das, Geetika Thakur, Havas Media Network India

Havas Play India, the sports, entertainment, and content arm of Havas Media Network India, has announced a strategic leadership transition aimed at accelerating growth, enhancing integration and agility, and delivering culturally resonant brand experiences at scale.

As part of this transformation, Uday Mohan now oversees both Havas Media India and Havas Play India as COO, ensuring greater alignment across media, content, and experience.

In addition, Prachi Narayan has been elevated to Managing Partner, Havas Play India. In her new role she will report to Uday and drive the integrated Havas Play offering across its four core verticals, uniting content, culture, commerce, and creativity to build meaningful brand engagement.

Under Prachi, the four verticals of Havas Play India, will be led by the following business heads:

  • Entertainment – enabling brands to seamlessly embed into film, OTT, music, and popular culture while also developing original IPs that connect deeply with audiences, led by Abhay Kumar, AVP Head of Entertainment
  • Content – crafting culturally relevant, influence-led storytelling tailored for digital and social platforms, led by Niharika Goswami, AVP Head of Content
  • Sports – delivering comprehensive sports marketing, sponsorship, and fan engagement strategies, led by Uditvanu Das, AVP Head of Sports
  • Social – building culture-first, community-driven digital narratives across platforms, led by Geetika Thakur, Sr. VP Head of Social

Talking about the transition, Mohit Joshi, CEO, Havas Media Network India, said,
“This new structure is a strategic step forward in making our operations sharper, simpler, and faster. It reflects our belief in nurturing internal talent and our long-term commitment to integrated growth. With Havas Play India expanding its scope and structure, we are ready to meet the moment with solutions that blend storytelling, culture, and performance.”

Uday Mohan, COO, Havas Media India and Havas Play, added: “The evolution of Havas Play is rooted in our ambition to create deeper, more meaningful connections between brands and their audiences. By unifying our content, culture, and commerce ecosystems, we’re building a future-ready model that’s agile, collaborative, and focused on delivering value at every touchpoint. I’m excited to work closely with Prachi and the vertical leads as we take Havas Play India to its next chapter.”

This transformation underscores Havas’ commitment to investing in future-ready leadership and building a client-centric ecosystem that drives meaningful results.

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