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TRA Releases 2023 List Of Most Desired Brands In India

| Published on October 11, 2023

TRA has released the Most Desired Brands Report with some really interesting insights about Indian market. According to the report, DELL is India’s most desired brand for the third consecutive year. Titan Watches, Samsung Mobile Phones, Tata Salt and Apple iPhone are the other brands in the top 5 list.

Here are the top 10 brands in India according to TRA:

TRA most desired brands in India

Showcasing India’s most desired top 1000 brands, the list reveals preferences of Indian consumers. Aldo Footwears, Sugar Cosmetics, OLA E-Bikes, Karl International are some names that have joined the list this year. Sugar Cosmetics has also achieved the title of most desired cosmetics brand, BB cream, lip care and eyeliner brand. Madame (womenswear), Levi’s (casualwear), Allen Solly (formalwear) are the names leading their respective categories.

According to the report, Wow Momo’s is the most desired Asian QSR brand while D-Mart (hypermarket – Indian), Zara (fast fashion), Ikea (home improvement), Tata Zudio (value fashion), Starbucks (café) are some other brands which have topped their category.

You can check the complete list here

Also Read: LinkedIn Reveals Top 20 Startups In India 2023 List

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