According to a report, Top Fast Fashion Brands In India That Are Serving Fashion Goals are expected to drive growth of the Indian fashion market at a compound annual growth rate (CAGR) of 11-12% to reach $115-125 billion by 2025. Top Fast Fashion Brands In India That Are Serving Fashion Goals clearly show the ever-increasing demand for clothes in the country, with fast fashion becoming an indispensable part of the fashion industry.
Fast Fashion is a business model used to describe quick and cheap production of clothes to meet the rapidly changing fashion trends.
It requires a global network of suppliers and manufacturers who make clothes at a low cost, thereby making it convenient to be sold at lower prices. Fast fashion encourages frequent buying by providing newer and trendy clothes every few weeks to its customers, encouraging them to buy more and more.
This concept is based on the principle of planned obsolescence, that refer to clothes being designed to be worn a few times before they outdo their shelf life or go out of style.
An increase in the consumer’s purchasing power, and wanting to stay up-to-date on styles and fashion along with rapid production and distribution processes has led to the fast fashion industry gaining prominence in recent times.
Have a look at the Top Fast Fashion Brands In India That Are Serving Fashion Goals
A few years back, shopping was considered to be an annual or an occasional event. However, with the influx of fast fashion and a variety of brands making waves with their designs and affordable prices, the youth especially aspires to stay on top of latest fashion trends, leading to the rise in fast fashion.
Here are a few top fast fashion brands that are present in India, that work towards satisfying fashion goals with affordability and accessibility.
1. Forever 21
Forever 21’s India business is run as a franchise operation by Aditya Birla Fashion and Retail Limited, encompassing its presence in more than 300 towns and cities across the country. The brand falls among the top fast fashion brands in India that are serving fashion goals.
2. The Roadster Life Co
The Roadster Life Co, an Indian fast fashion brand, has earned a reputation for its exclusive range of riding gear, available on retail platforms and expanding with new physical stores nationwide. It adds diversity to the top fast fashion brands in India that are serving fashion goals.
3. Urbanic
Urbanic, originating from London, features some of the most stylish and trendy fashion pieces for women at affordable rates. The brand incorporates creativity, sustainability, and advanced technology in its offerings, making it a key player among the top fast fashion brands in India that are serving fashion goals.
4. Zara
When you think of fast fashion, Zara falls among the top brands that come to mind. It dominates both online and offline spaces, making it the largest clothing retailer globally. Zara is a significant contributor to the top fast fashion brands in India that are serving fashion goals.
5. H&M
Hennes & Mauritz AB, or H&M, lists a wide range of trendy and stylish clothing at affordable prices, appealing particularly to millennials. It belongs to the top fast fashion brands in India that are serving fashion goals.
6. UNIQLO
A fairly recent fast fashion brand to have entered Indian markets. This Japanese retail brand offers a variety of fashion options ranging from jackets to kids’ apparel making into the Top Fast Fashion Brands In India That Are Serving Fashion Goals.
7. Boohoo
Also Read: The Unstoppable Rise Of The Fashion Industry: What Makes It Shine Above All – Marketing Mind
