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Timex’s ‘Make Time Yours’ Campaign Champions Analog Living In A Digital Age

To mark National Watch Day, Timex has launched its ‘Analog Life | Make Time Yours’ campaign highlighting meaningfulness of offline moments and rethinking what matters most.

MM Desk by MM Desk
June 19, 2025
in Advertising, Campaigns
A A
Timex, Analog Life campaign, Make Time Yours, National Watch Day, Deepak Chhabra, AnaLog-Off Day, intentional living, digital detox, analog watches, Timex Group India Timex’s ‘Make Time Yours’ Campaign Champions Analog Living In A Digital Age

Timex has introduced ‘Analog Life | Make Time Yours’ campaign for National Watch Day.

Through its Make Time Yours campaign, highlights everyday analog moments and encourages a more thoughtful approach to how we use our time. It presents its watches as well-crafted, reliable tools meant to support a more intentional way of living, helping people focus on what matters and make better use of their time.

The Campaign suggests that simplifying life isn’t about doing less, but about focusing on meaningful experiences. As part of this effort, the brand has introduced AnaLog-Off Day, encouraging people to disconnect from digital devices and spend more time engaging in real-world interactions.

Campaign Film Embed Link:

“In a world that moves faster every day, it’s easy to lose ourselves in the noise. At Timex, we believe time is more than just minutes ticking by; it’s the essence of how we live. On National Watch Day, we celebrate the simple yet powerful act of choosing how we spend our time. With the Analog Life- Make Time Yours campaign, we’re inviting people to pause, reflect, and reclaim their moments because a Timex isn’t just a watch; it’s a symbol of living with intention and presence,” shared Deepak Chhabra, Managing Director, Timex Group India.

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