Asli Masale, Real Smiles: How MDH Ads Turned Dadaji Into A Kitchen Legend
What is the first thing your brain cooks up when you hear Asli Masale Sach Sach? ...
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Tag: Storytelling
Millennial Achievers 2025: Milan Nakrani’s Rise As A Trailblazer In Media
The third edition of the Millennial Achievers Awards has once again celebrated India’s brightest minds, those ...
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Nas Daily Appoints Aakarsh Gupta As Global Head Of Operations
Nas Daily has announced the promotion of Aakarsh Gupta from Executive Producer to Head of Operations ...
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From Efficiency To Emotion: How Brands Are Using AI To Scale Creativity
On day two of CLICK 2025, when the conference spotlight shifted to emerging technologies in marketing, ...
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Instamart Rolls Out Sunlight-Activated Print Ad That Ripens Mangoes Under The Sun
Instamart has launched a full-page newspaper ad that turns ripe—literally—when placed under the sun. Designed to ...
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The Script Room Appoints Alisha Sharma As Executive Creative Director
The Script Room, a creative agency, has appointed Alisha Sharma as Executive Creative Director. Sharma brings ...
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Great Storytelling & Entertainment Shouldn’t Be Locked Behind Paywalls Or Tied Only To Subscriptions: JioStar’s Sushant Sreeram
In an entertainment ecosystem that’s rapidly fragmenting across screens, subscriptions, and formats, JioStar is taking a ...
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Infectious Advertising Onboards Siddharth Kumar As Creative Director
Infectious Advertising has appointed Siddharth Kumar as Creative Director. Prior to this, he took a detour ...
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Don’t Cut Clips, Build Intrigue: How ‘Trailer’ Park Group & White Turtle Studios Are Shaping India’s Entertainment Marketing Scene
When it comes to entertainment- be it shows, web series or even films as a matter ...
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Is Emotional Branding The Secret To Cultivating Lasting Consumer Loyalty?
With the modern consumer having more options at their fingertips than ever, brands are faced with ...
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