Tag: IPL

Go ahead. Open ChatGPT right now. Type: "What's the best in India?" Read the answer carefully. ...

Reliance Industries' media and entertainment business reported revenue of Rs 34,197 crore in FY26, with EBITDA ...

For the streaming industry, the metric of success has evolved from simply acquiring users to retaining ...

Speaking at APOS 2026, Asia’s premier summit for the entertainment and technology industry, Ishan Chatterjee, CEO, ...

Celebrity endorsements strengthened their hold on IPL advertising during the tournament's 19th season, with celebrity-led ad ...

Advertising volumes during the 2026 edition of the Indian Premier League (IPL) have increased by 4.16% ...

Dentsu India has won the integrated media mandate for the Tata Group’s Indian Premier League (IPL) ...

Royal Challengers Bengaluru’s latest IPL conquest was far more than a trophy lifted in triumph. It ...

From celebrity backed initiatives and purpose driven messaging to humour, nostalgia, and product storytelling, brands embraced ...

This week’s advertising mix reflected a wider shift in brand storytelling, one that is becoming more ...