First thing first- Billboard ads do work.
Today, the whole world is all praise for the cost-effectiveness of digital marketing. No doubt it is one of the most effective ways of promoting and advertising, but if you know how to utilize the potential of billboard advertising, then there is nothing that can match the returns of billboard advertising.
But for that you need X-factor in your billboard ad which these seven billboard ads have:
Berger Sky
This ad by Berger is simply creative. The company used the optical illusion to boast about its product, “Natural Finish Colours”.
Coca-Cola
Coca-Cola is famous for its unique and attention-grabbing billboard ads. In this ad, it used straws to add missing X-factor in the ad.
Dairy Milk Chocolate
This billboard ad shows the true class and art.
Formula Toothcare
Well, everyone knows it is exaggerating, but still it is a very good ad to be placed at the roadside.
Frontline Flea and Tick Spray
Well…for this ad, you have to give credit to the creator of this ad. It is simply awesome. Huge 22 square meter sticker is used to create the effect of people walking on the floor seems like crawling insects when seen from the top.
Heineken
A little 3D element can make simple ad creative.
Jobsintown
Probably, these types of ads are created when creativity finds expression.
Also Read: Honk More, Wait More: A Creative Strategy By Mumbai Police To Stop Traffic Honking
Source: hongkiat.com