OTTplay Partners With Amazon Prime To Offer Prime Lite Benefits
OTTplay Premium has partnered with Amazon Prime to offer Prime Lite benefits to its users. The ...
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Inside WPP OpenDoor’s Emotional AI Play That’s Changing How India Watches Amazon Prime Video
In India’s saturated streaming market, viewers often spend more time scrolling through titles than actually watching ...
Streaming Is Now The Mainstream Way For Brands To Engage Different Audiences With Their Offerings: Amazon MX Player’s Karan Bedi
Digital video ad spends in India are poised to surpass television ad spends as early as ...
Amazon Online India Took The Lead In Digital Advertising In 2024; Google Descended To 9th Position: TAM AdEx
Digital saw an exceptional rise of almost 12.7 times in 2024 over 2020, according to the ...
Amazon MX Player Unveils New Content Slate Of 100+ Shows For 2025
Amazon MX Player unveiled an ambitious slate of over 100 new shows for 2025 at its ...
AVOW Brings ‘Organic Uplift With Dynamic Preloads Guide’ To Boost App Growth & Visibility
A global app-growth company specialising in mobile OEM advertising- AVOW has released the ‘Organic Uplift with ...
This Festive Rush Quick Commerce Platforms Transform Into Prime Hubs For Sponsored Product Ads: mFilterIt
mFilterIt’s "Sweet Success on Chocolate Craving across Digital Commerce Platforms" report identified four key pillars that ...
Prime Video To Include Ads In Shows & Movies In India From 2025
From 2025, Prime Video shows and movies will include limited advertisements in India. Additionally, the platform ...
Get Your Hands On Awesome LEGO® Sets At Awesome Deals On Amazon India’s Great Indian Festival
Furthering their mission of making PLAY a vital part of everyday life and to meet the ...
Multi-Billion Dollar Media Account Of Amazon Splits Between Omnicom Media Group & GroupM
After an extensive review process that lasted more than half-a-year, the multi-billion dollar media account of ...
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