One of the pioneers in India’s meme-marketing and viral content landscape, RVCJ Digital Media has upped the ante on its positioning as a ‘digital media company’ with the launch of a three-part mini-web series titled ‘Tuition Days’ in collaboration with Oswaal Books on YouTube.
While the first episode of the branded content series premiered today on RVCJ’s YouTube Channel, new episodes will be released in the following weeks.
Led by math genius Tanay and his mischievous best friend Girgit, the show which features the story of 10th-standard students and their eccentric math tutor Maria Miss taps is both humorous and heart-touching, with twists at every turn.
That being said, the edutainment mini-web series depicts the struggles of balancing studies, family pressures, and relationships at a pivotal age.
Sharing his views on the new mini-web series launch, A Aziz Khan, Co-founder and Chief Revenue Officer, RVCJ Digital Media, said, “We’re thrilled to partner with Oswaal Books to produce a Mini web series that combines entertainment and education.”
“With ‘Tuition Days’, we bring to life the relatable stories of students navigating numerous challenges with support from their teacher and friends. The series promotes positive lessons in an engaging way for viewers of all ages,” he added.
Speaking on partnering with RVCJ Digital Media for the branded content series, Prashant Jain, Chief Executive Officer, Oswaal Books, said, “We are thrilled to partner with RVCJ on the exciting new web series ‘Tuition Days’. At Oswaal Books, we believe in nurturing young minds and supporting their educational journey in every possible way. This series beautifully captures the essence of home tuition, highlighting the unique challenges and triumphs students face.”
“We are proud to be associated with a project that resonates with our mission of making learning more accessible and enjoyable. We look forward to seeing the positive impact ‘Tuition Days’ will have on students and parents alike,” he added.
