The Price Of Branded Content: Creating Value Beyond Traditional Advertising by 2025
Written by Ambika Sharma, Founder and Chief Strategist, Pulp Strategy, this authored post delves into the nitty gritty of how ...
Read moreWritten by Ambika Sharma, Founder and Chief Strategist, Pulp Strategy, this authored post delves into the nitty gritty of how ...
Read moreFollowing a multi agency competitive pitch, 82.5 Communications- the youngest creative agency under Ogilvy group, has bagged the creative mandate ...
Read moreSenco Gold and Diamonds has appointed Bollywood actor Kartik Aaryan as the brand ambassador for its men’s jewellery range- Aham. ...
Read moreAfter being associated with JK Tyre & Industries as Chief Marketing Officer (CMO) for five years, Amit Gujral has decided ...
Read moreAs GECs elevate their festive programming, industry leaders anticipate a surge in ad revenues driven by heightened competition among brands. ...
Read moreIn a conversation with Marketing Mind, industry players revealed major festive season trends in influencer marketing this year, including the ...
Read moreAimed at driving music-led engagement and to strengthen its B2B offerings, Hoopr has now launched a new creative-tech arm- Hoopr ...
Read moreAs on-demand content and digital streaming are on the rise, consumers are seeking curated content while dealing with FOMO on ...
Read moreIlena Bose has joined Heads Up For Tails as its Brand Lead. Previously, she was associated with American Express as ...
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