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    Confidence Is Something You Build By Doing Things That Scare You: Priyanka Arora On Embracing Uncertainty

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    Why Global Pop Culture Is The New Local Marketing

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

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    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

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After 5 Years Of Association, Amit Gujral To Part Ways With JK Tyre & Industries As CMO

MM Desk by MM Desk
October 29, 2024
in Marketing, People Spotting
A A
After 5 Years Of Association, Amit Gujral To Part Ways With JK Tyre & Industries As CMO

Amit Gujral has decided to part ways as Chief Marketing Officer (CMO) at JK Tyre & Industries.

As per reports, he has moved on from this role after a stint of five years. Further, in his tenure he led the charge for the company’s “JK Tyre Desh Ka Tyre – Jab Hindustan Mile Hindustan Se” campaign.

In his position as CMO at JK Tyre & Industries, he was responsible for steering product management. Moreover, he led the establishment of the e-Commerce platforms, enhancing the company’s digital presence and expanding sales channels, among other things.

Before this, he served as CMO at LG Electronics from October 2009 to November 2019. He oversaw corporate communications, including public relations, brand marketing communication, and product marketing.

In addition, Gujral implemented integrated marketing campaigns to maximise reach and engagement and directed CSR initiatives to enhance brand reputation and foster community engagement.

Earlier, at LG Soft India he was R&D Business Unit Head- 3G Devices from June 2003 to October 2009. In this capacity, he oversaw projects from conception to delivery and drove revenue and related forecasting through information gathered from sales and cross-functional teams.

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