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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

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WPP’s Nidhee Kekre Joins Whisper Media’s Advisory Board

One of India’s leading tech-driven media company, Whisper Media, has announced the appointment of Former WPP Unilever Team Lead, Nidhee Kekre, to its advisory board. Previously, she was associated with WPP Network across different roles and companies including Kantar, GroupM and WPP Unilever for a period of seven years.

MM Desk by MM Desk
April 29, 2024
in Advertising
A A
WPP’s Nidhee Kekre Joins Whisper Media’s Advisory Board

After being associated with WPP network across different roles and companies including Kantar, GroupM and WPP Unilever for seven years, Nidhee Kekre has now been appointed to the advisory board of one of India’s leading tech-driven media company- Whisper Media.

Of the last seven years she was associated with WPP, she served the role of Lead- WPP Unilever Team (South Asia) for over five years between February 2019 and February 2024.

During this time, she was responsible for driving a business spanning 15 agencies in the WPP network with a 12% CAGR through demonstrating extensive management experience as well as overseeing the business-critical projects delivered to the HUL executive leadership that had an impact on client business amongst other things.

Prior to that, she was associated with WPP’s media investment arm, GroupM, for close to two years in the capacity of Partner- Business Strategy and Development from March 2017 to January 2019.

Before joining the WPP network, Kekre also worked as Business Head- Shared Services at JetAir for a period of two-and-a-half years, starting August 2014, and India Sales- Spend Management, HRSS and F&A at Essar Global Shared Services from March 2013 to August 2014.

In the past, she was also associated with various companies including Effort BPO, Godrej Upstream and RFPL.

Having managed diverse client portfolios across sectors such as FMCG, BFSI, Telecom and Consumer Goods, Whisper Media believes that she is poised to play a pivotal role in steering it towards new avenues of growth and innovation.

Sharing her thoughts on the new role, Kekre, said, “I am glad to be a part of Whisper Media’s journey, a company known for its cutting-edge approach to media solutions and production. I believe in the power of technology to revolutionize consumer engagement, and I look forward to contributing my experience to drive strategic growth and market leadership in the organization.”

To this, LS Krishnan, CEO and Director, Whisper Media, added, “We are delighted to have Nidhee on our advisory board. Her proven track record in driving business strategies and nurturing client relationships aligns perfectly with our vision of being a valuable client partner. We look forward to leveraging her insights to drive transformative initiatives and enhance our offerings in the FMCG sector. Nidhee’s extensive experience in business strategy, coupled with a deep understanding of consumer dynamics, makes her a valuable addition to Whisper Media’s advisory board.”

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