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Madame Introduces New Logo As Part Of Its Rebranding Initiative

MM Desk by MM Desk
September 6, 2024
in Marketing
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Madame Introduces New Logo As Part Of Its Rebranding Initiative

Madame, the women’s fashion brand, has unveiled a new logo which is a modern and bold representation of its identity.

This launch is part of a broader rebranding effort that commenced in March 2024, featuring the introduction of an new store design concept.

As per the brand, this redesign embodies strength, modernism, empowerment, and minimalism. Each element of the new logo has been thoughtfully crafted to capture the essence of the brand, which empowers individuals to “Be Everyone U R.” The clean lines and contemporary design reflect its commitment to authenticity and forward-thinking style, symbolising a fresh chapter hereon.

Expressing her delight on LinkedIn, Kavita Pant, Brand Manager, Madame, stated, “I am thrilled to announce the rebranding of Madame, marking a significant milestone in its thirty-year journey. Over the past three decades, we have undergone an incredible transformation, driven by our commitment to innovation, customer-centricity, and excellence.”

She added, “Today, we proudly stand in the market, competing with confidence among both new and established brands. Our rebranding symbolizes our growth, resilience, and dedication to staying ahead of the curve.”

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