The awards are streamlined into eight tracks:
- Advertising
- Regional Advertising
- Craft
- Experience & Engagement
- Entertainment
- Sector-Specific
- Creativity for Good
- The ZEE Equality Award (presented by Indian Creative Women [ICW])
As Indian creativity continues to gain global recognition, it has become imperative for the Indian awards to evolve and reflect this growth which is why the expansion of the Kyoorius Creative Awards to South Asia is a natural step in acknowledging the shared cultural narratives, deep creative heritage, and dynamic industries across South Asia.
By fostering regional brand storytelling, the initiative aims to enhance the impact of campaigns across diverse markets while encouraging cross-border collaborations and seeks to push the boundaries of storytelling and brand engagement, reinforcing South Asia’s position as a global creative powerhouse.
“We’ve always believed in the power of creativity to transcend borders. By opening Kyoorius Creative Awards to South Asia, we’re embracing the incredible talent and ideas emerging from this vibrant region,” said Rajesh Kejriwal, Founder and CEO, Kyoorius.
