HT Media Group has appointed Saurabh Sharma as Head of Marketing and Insights for its core news brands, both print and digital.
Under Sharma’s leadership, the marketing teams for Hindustan Times and Hindustan will align, streamlining operations and maximising synergies, the company said.
Sharma has been associated with HT Media Group – the parent company of Hindustan Times, Hindustan, and Mint – for almost 16 years. He transitioned through various roles in the company, including Assistant General Manager, National Marketing Head, Hindustan, and Head, HT Brand Studio.
Earlier, he was working with Hindustan Times as Deputy General Manager in April 2016 and was then elevated to Head of Marketing in April 2018.
“Every single day of the 15 years that I have been a part of my organisation, it has pushed me, challenged me, empowered me, and made me grow unimaginably. As I continue to draw motivation from shared enthusiasm with every peer and colleague at HT Media, I can only look back at the journey with immense pride. Committed to HT Media’s cause to deliver long-term sustainable growth, we seek to redefine and disrupt our businesses through the powerful brands we have. I look forward to working with my peers to unlock the brand’s potential across platforms,” Sharma said.
