After serving as Head of Marketing- India and APAC for two years, HMD Global, the home of Nokia Phones, has elevated Tathagat Jena to the role of Head of Marketing and Head- D2C & Online Business- India and APAC.
Prior to joining HMD in May 2022, Jena had been running What-Next Brand Solutions, his own consultancy for early and seed stage Startups and SMEs for more than two-and-half-years.
Before that, he was associated with Transsion infinix wherein he served as the SVP- Marketing for Tecno offline and Infinix online smartphone brands for near to two years, starting June 2017.
Earlier on, he also spent more than eight-and-a-half years at Samsung Electronics from May 2008 to January 2017 across various roles such as Head of Ecommerce Marketing, GTM Marketing Lead- Smartphones, Category Lead- Flagship and Premium Smartphones, and Brand Communication, Media and Consumer Activation Lead- Mobile Phones.
In the past, Jena also worked with The SPA Group, Leo Burnett, Ogilvy and Mather, Lowe Lintas, Maxicare Creative Concepts, MAA Bozell India and McCann Ericson.