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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

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    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Good News, Chennai Biryani Fans! Now Get Fresh Biryani From The “Biryani ATM” And Take It Home: WATCH

Priyanka Kesarwani by Priyanka Kesarwani
March 18, 2023
in Advertising, Marketing
A A

Biryani ATM Storms Chennai In Viral Video. Customers can quickly take delicious biryani home in Chennai, thanks to a “Biryani ATM,” which has received praise online.

A few months ago, we reported the viral story about an ATM in Bengaluru that delivers idli, today we have yet another ATM that serves biryani.

This biryani ATM has been introduced in Chennai. It allows customers to place orders and take fresh biryani in a short period of time.

The automated device was introduced by the Chennai-based startup BVK Biryani, also known as Bai Veetu Kalyanam. Recently,  It is located in Kolattur.

BKV Biryani serves true premium “Wedding style Biryani” that is allegedly freshly prepared with farm-to-fork beef.

An interesting video of a biryani ATM in Chennai has captured the interest of online users. The innovative ATM has undoubtedly caught everyone’s attention while the debate about whose biryani tastes the finest rages on.

The video, posted on Instagram by Food Vettai, features a restaurant called The BVK Biryani. A man selects his biryani from a menu at the beginning of the video. The screen displays a waiting period of a few minutes after paying the specific amount. As the video continues, The man pulls out the box of just-made biryani prepared just in a minute.

The caption also includes information on the outlet’s location. It is situated in Chennai’s Kolathur.

Take a look:

View this post on Instagram

A post shared by FOOD VETTAI (@food_vettai)

The company said in a news statement, “Now Customers with Biryani hunger pangs can just walk in and not only satiate their hunger but experience a fast and amazing ordering experience.”

Almost 58k people have watched the video and left various comments. While some people were anxious to taste the biryani, others remarked that the price was completely unreasonable. The quality of the biryani was also a topic of worry on the internet since it is one of those dishes that need to be made freshly for the best flavor.

In India last year, the excitement and desire for biryani reached an all-time high. It remains Indians’ top pick on meal delivery apps. According to Swiggy, its app received 137 orders for biryani each minute in 2020. Yet, Zomato said that 186 biryani orders were placed through its app per minute.

So, who wants to try the Biryani from Biryani Vending Machine?

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