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    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

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Home Marketing

Godrej’s New #WhereWeWork Video Will Make Everyone Say ‘Wish We Worked There!’

Pooja Sachdev by Pooja Sachdev
March 29, 2018
in Marketing, Partner, Podcast and Video
A A

When you hear the term “Corporate videos”, the first thing that comes to your mind is, “No! Please, I am not in a mood to bore myself. Instead, I would prefer doing nothing!”

Usually, these videos don’t have any interesting elements and since all you see is brand promotion, you can’t help but yawn throughout, am I right guys? I bet you can never watch it.

via GIPHY

But today, we are here with an amazing corporate video that will change your mindset forever. The moment we stumbled upon it, we said “Yes, this is it!”

The video kept us hooked till the end and its quirkiness made us say “Wow” in amazement. We loved this concept because it was fun combined with novelty, thanks to the rap song format. For a moment, it took us away from those dull and boring standard videos.

This #WhereWeWork video is shot in-house and it introduces us to the Godrej One headquarters in Mumbai. What’s new about this campus? Well, it’s swanky, cool and frankly, quite amazing overall.

The enthusiasm of rappers and dancers made us watch the video on repeat mode. Just like us, even you might think they were professionals, but no – every person that you see in the video is a Godrej employee!

via GIPHY

Why Godrej’s 120 Years Younger Tagline Is Apt?

The campus highlighted in the video shows us a whole new side; this is indeed a great way that Godrej has chosen to flaunt its amazing facilities for the employees. If they are tired working, they can step into Starbucks in the campus and sip in a hot cup of coffee. Well, if they just feel like grabbing a bite, they also have a Nature’s Basket store on the campus, coming to their rescue. Lucky chaps!

Watch the video below:

This corporate video and of course, the brand itself, deserves a huge round of applause! I have become a big fan now.

via GIPHY
 

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