Famous Innovations has appointed Shiv Sethuraman as Chief Transformation Officer (CTO), bringing in a leader with more than 25 years of global and entrepreneurial experience to steer the agency’s next phase of evolution.
He announced this move via a LinkedIn update.
In his new role at Famous, Sethuraman will lead strategic transformation helping expand the agency’s business lines, build new capabilities, and unlock long-term growth opportunities.
Previously he worked as Global Business Director at Ogilvy & Mather, Paris from 2001 to 2005 and then as Managing Director there from 2005 to 2008, leading global brands like Louis Vuitton, Cadbury, and adidas.
He then returned to India to take on the role of Group CEO at TBWA\India from 2008 to 2014, overseeing multiple agency verticals, before a brief stint as CEO at Percept One in 2014 to 2015 following a consolidation of Percept’s marcom businesses.
From December 2014 to January 2015, he led Cheil Worldwide’s South and West Asia operations as Group President, a role he officially held from January 2015 to November 2016.
In July 2017, he launched The New Business, a specialist consultancy helping agencies enhance pitch outcomes. In September 2020, he co-founded martech startup ToGether Technologies. He joined the Board of Advisors at EdTech firm xQ in April 2022.
