Doing A Big Thing On A Big Brand Is Challenging But When Done With Right Intent, It Does Make Big & Real Impact: PepsiCo’s Saumya Rathor
When one hears the word ‘farmer’ the first image which comes to mind, usually, is that...
Marketing
Bank Of Baroda Onboards Indian Tennis Player Sumit Nagal As Brand Endorser
The Bank of Baroda has signed Indian tennis player Sumit Nagal as its brand endorser. The...
The Sleep Company Plans Over Rs 80-85 Cr Ad Spend For FY25, Eyes Tier 2 & 3 Expansion: Ripal Chopda
The Sleep Company, an omni-channel comfort tech brand, has swiftly expanded its presence in metro cities...
FNP Appoints Avi Kumar As Chief Marketing Officer
FNP (Ferns N Petals), a gifting brand, has appointed Avi Kumar as its Chief Marketing Officer...
Dabur’s Sanath Ravindran Pulikkal Joins Bajaj Consumer Care As CMO; Abhishek Prasad Quits
Bajaj Consumer Care has appointed former General Manager of Dabur India, Sanath Ravindran Pulikkal, as its...
Etude Gets Palak Tiwari As Its First Indian Brand Ambassador
After captivating beauty enthusiasts around the world with its innovative and playful approach to cosmetics, Korean...
The Fast-Growing Influencer Marketing Landscape In India
Influencer marketing today is a powerful complement to traditional advertising methods, which adds a layer of...
Havas Worldwide India’s Former CEO, Tarun Jha, Joins JSW Steel As Head Of Marketing
Tarun Jha, who had been serving the role of Havas Worldwide India’s CEO from March 2023...
Katrina Kaif Becomes The New Face Of Bonn Group & Americana Biscuits
Bonn Group, one of the leading FMCG food majors in India, has onboarded Bollywood actor Katrina...
Myntra Onboards Shah Rukh Khan As Its Brand Ambassador
Myntra has roped in Bollywood actor Shah Rukh Khan as its brand ambassador. The association with...
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