KFC Feastival: How Mumbai’s Skyline Became A Moving Food Story
What happens when billboards stop being static ads- and start becoming a cinematic experience? That’s exactly...
Campaigns
AU Small Finance Bank Launches Humour-Led Campaign To Promote Smarter Banking Choices
AU Small Finance Bank (AU SFB), India’s largest Small Finance Bank and the first to receive...
From SRK In The Desert To Alpenliebe’s Sweet Diplomacy: The Week’s 7 Unmissable Campaigns
Some weeks in advertising feel like a gentle pulse. Others arrive with a full-blown heartbeat, and...
How vivo Took Its Launch To The Skies With A Drone Spectacle For The X300 Series
In an era where every brand fights for attention on screens, vivo decided to own the...
La Pink Unveils New Wedding Campaign Exploring The Journey From Ceremony To Connection
La Pink, India’s pioneering 100% microplastic-free formulation beauty brand, announces the launch of its wedding campaign,...
Maliao Cosmetics Launches Campaign Highlighting Versatile Beauty For Every Look
Maliao Cosmetics has announced its new campaign, “Glow-Off with Maliao Cosmetics,” to celebrate duality in beauty...
Weekly Wrap: Huggies’ Geelu Monster, MasterChow’s Asian Cooking Story, YES BANK’s Credit Literacy Push & More
This week, brands stepped up their storytelling game with campaigns that blended creativity, cultural nuance and...
Smartivity Launches New Ad Film Urging Parents To Rethink Kids’ Screen Habits
Smartivity has launched a new ad film that addresses a growing concern among parents: children losing...
How JioMart’s Baa Baa Black Sheep Became The Most Unexpected Winner Of Black Friday Campaigns
Having a huge craze in the western countries, Black Friday is now turning into an crucial...
How Brands Turned Children’s Day Into A Playground Of Creativity & Nostalgia
Children’s Day arrives every year with the same energy as a kid who’s had three extra...
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