Blinkit, the quick commerce platform owned by Zomato, has launched its standalone app, Bistro, marking its entry into the fast-growing 10-minute food delivery market in India.
As per reports, the service has currently been launched in select areas of Gurugram.
This move aligns with the growing trend of food delivery and quick commerce platforms adopting ultra-fast delivery models for food. Swiggy’s 10-minute food delivery service, Bolt, is already in operation, while Zepto is scaling up its Zepto Cafe at a rapid pace.
Zomato entered the 10-minute delivery space in 2022 but eventually decided to discontinue the initiative.
According to the description on the App Store, Bistro will deliver snacks to filling meals, desserts to hot and cold beverages, in just 10 minutes. It also provides live order tracking, multiple payment options and customer support.
