Here’s How ZEE Is Using ‘Dilfluencers’ To Make Its TV Characters Perfect Partners For Brands
Ashish Sehgal, Chief Growth Officer for Digital and Broadcast Revenue at ZEE, and Kartik Mahadev, Chief Marketing Officer, Content SBU...
Read moreDetailsAshish Sehgal, Chief Growth Officer for Digital and Broadcast Revenue at ZEE, and Kartik Mahadev, Chief Marketing Officer, Content SBU...
Read moreDetailsPraanesh Bhuvaneswar, Co-Founder and CEO of Qoruz, discussed the platform's focus on regional content, allowing marketers to search for influencers...
Read moreDetailsAbhijeet Rajpurohit, COO and Co-Founder of CloudTV, discussed the platform's growth, its affordable smart TV solutions, and its strategic collaborations...
Read moreDetailsIndustry leaders view the successful merger of Reliance and Disney's media assets as a promising step forward. They highlighted the...
Read moreDetailsSukhpreet Singh, Corporate Head of Marketing at Dish TV and Watcho, discussed the potential of OTT aggregation in India, the...
Read moreDetailsBhool Bhulaiyaa 3’s marketing took an unconventional route with bold on-ground promotions, Kartik Aaryan's surprise appearance at Alan Walker’s concert,...
Read moreDetailsJayatri Dasgupta, CMO, PayNearby, shared insights into the company’s innovative strategies for reaching rural India, from establishing a vast network...
Read moreDetailsAs GECs elevate their festive programming, industry leaders anticipate a surge in ad revenues driven by heightened competition among brands....
Read moreDetailsIn a conversation with Marketing Mind, industry players revealed major festive season trends in influencer marketing this year, including the...
Read moreDetailsRecent reports indicate that all live sporting events in India, including the Indian Premier League (IPL), will be exclusively available...
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