Lux Industries has forayed into women’s wear with the launch of Pynk—an apparel brand for women. To this effect, the...

MMA Global India and GroupM, WPP’s media investment group, unveiled the Modern Marketing Reckoner 2025: The CMO’s Guide to Growth...

For the quarter ending March 31, 2025, Godrej Consumer Products (GCPL) reported consolidated advertising and publicity expenses of Rs 310.07...

Chaaipani, a media and branding agency, has been named the exclusive advertising and brand activation partner for the Jagannath Puri...

As part of Dabur India’s strategic overhaul, conducted in collaboration with McKinsey, the brand identified seven core pillars for future...

The AdClub has announced the Round 1 shortlist for the ABBY Awards 2025, powered by One Show. Leading agencies include...

FMCG company Dabur has spent more on advertising during the full year ending March 31, 2025, even though its ad...

Emami Limited has launched a fully AI-generated visual ad film for its flagship prickly heat powder brand, DermiCool. Titled "DermiCool...

Neha Sharma Katyal has been appointed as General Manager – Business Development, Agency at The Trade Desk, She shared this...

Havas Media Network India has appointed Nitin Verma as Group Head, he announced via LinkedIn.   Verma transitioned to Havas from...