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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Ashish Gupta Takes Charge As CFO At Shemaroo Entertainment

Ashish Gupta succeeds Amit Haria, who is stepping down after nearly two decades with the company. Gupta joins Shemaroo from BARC India and brings over 24 years of experience across finance leadership, business transformation, strategic planning and operational excellence across multiple sectors.

MM Desk by MM Desk
May 21, 2026
in Media, People Spotting
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Ashish Gupta Takes Charge As CFO At Shemaroo Entertainment

Shemaroo Entertainment has appointed Ashish Gupta as its Chief Financial Officer, succeeding Amit Haria, who is stepping down after a 19-year stint with the company.

Haria played a key role in overseeing Shemaroo’s financial and business operations during his tenure and was closely involved in the company’s strategic and financial planning initiatives. He was also instrumental in the successful listing of Shemaroo Entertainment’s IPO in 2014 and contributed to strengthening the company’s financial processes and long-term business planning as part of the executive leadership team.

In his new role, Gupta will lead the company’s financial and business affairs. He brings more than 24 years of experience spanning finance leadership, business transformation, strategic planning and operational excellence across sectors including media and entertainment, healthcare, security services, travel, education, and IT & ITES.

Before joining Shemaroo Entertainment, Gupta served as CFO at BARC India, where he led governance and automation initiatives while driving operational efficiencies. Over the course of his career, he has also held leadership positions at International SOS, Quatrro and Kuoni Travels.

A Chartered Accountant from the Institute of Chartered Accountants of India and a commerce graduate from Delhi University, Gupta has worked across India, Singapore, Korea and Hong Kong. He is recognised for his expertise in financial strategy, process transformation, treasury management and profitability enhancement.

Commenting on the appointment, Hiren Gada, CEO, Shemaroo Entertainment, said, “I would like to thank Amit Haria for his invaluable contribution to Shemaroo. Amit has been an integral part of the company’s journey and has been closely associated with our financial growth and evolution. We are grateful for his commitment and wish him the very best for the future.”

He further added, “As Shemaroo continues to evolve into a future-ready organization, we are delighted to welcome Ashish Gupta at an important phase of our growth journey. His extensive experience across diverse industries, combined with his strong strategic and operational acumen, will play a key role in strengthening our financial ecosystem and supporting the company’s next phase of growth.”

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