ABP LIVE, a digital news platform, achieved a threefold increase from its previous highest concurrent user count, reaching 50 lakh concurrent users across ABP LIVE platforms on vote counting day on June 4.
As per ABP Network, it reached 200 million users across its websites, apps, Connect TV (CTV), YouTube, and social media channels on the 2024 election results day. This figure represents unduplicated users, showcasing the platform’s extensive reach.
ABP LIVE also secured the top spot on various social media and video streaming platforms. The network emerged victorious on Facebook, securing the Number one position in both Marathi and Bengali platforms in terms of user interactions on June 4 (Source: Crowdtangle). Additionally, ABP Network’s regional channels dominated the YouTube leaderboard across Marathi, Bengali, and Gujarati on June 4, achieving the number one position in live concurrent views for each respective language (Source: Data Beings).
Furthermore, the ABP LIVE Official App secured a coveted spot among the top recommended apps on the Google Play Store (News Genre) during the crucial exit poll and counting day period (Source: Google Play Store | June 1-4, 2024), the network stated.
ABP LIVE’s latest launch – Car Play App – also observed over 1,00,000 seconds of LIVE TV and Podcast plays during the final stage of Exit Poll and Results Day combined, ensuring no one misses out on any updates even while driving.
Avinash Pandey, CEO, ABP Network, said, “ABP LIVE’s exceptional performance on election day underscores its position as a leading force in Indian digital news. Our commitment to in-depth coverage, innovative formats, and a strong regional presence has resonated with a massive audience, making ABP LIVE the go-to destination for election news in India.”
